Artwork guide

Accepted file formats

• Best: vector files — SVG, AI, EPS or vector PDF. They scale to any size with no quality loss.
• Also good: high-resolution PNG with a transparent background.
• Workable: JPG or WEBP at high resolution — we may need to cut the background out for you.
• Send whatever you have — if a file won't print well, we tell you before anything is produced.

Resolution

For raster files (PNG/JPG), aim for 300 dpi at the final print size. As a rule of thumb: a logo printed 10cm wide should be at least 1200px wide. Screenshots and images saved from websites are usually too small — ask whoever designed your logo for the original file.

Transparent backgrounds

Logos print best with the background removed (a transparent PNG or vector file). If your file has a white or coloured box behind the logo, we can usually remove it — we'll show you the result in your proof before printing.

Colour differences

Screens display colour in RGB; printers work differently, so very bright neon tones can print slightly less vivid than they appear on screen. If exact brand colours matter, tell us the Pantone or CMYK values in your order notes and we'll match as closely as the material allows.

Your free digital proof

Upload your logo and we will send a free digital proof before production. Nothing prints until you approve it.

• Standard orders: proof within 24 hours of ordering.
• Same-day orders (by 11am): proof within the hour, so production can start immediately after your approval.
• Revisions are free — we adjust until you're happy before anything is produced.

Checking your proof

Please check spelling, dates, names and layout carefully before approving — the customer is responsible for the content of the approved proof. We print exactly what you approve. If we make a production error against an approved proof, we reprint at our cost.